Incept + Healthcare Industry
Over the last 16 years, Incept has helped over 40 blood centers reduce cost, increase collections and improve donor relationships. Last year alone, we conducted over 6.5 million conversations with blood donors and recruited more than 267,552 units, all on a fixed cost-per-donor payment structure. Meaning you only pay for a testable unit.
For more information, please visit http://inceptsaves.com/.
A Few of Our Projects:
Gulf Coast Regional Blood Center
Incept began calling on behalf of Gulf Coast Regional Blood Center in July 2005 after their experience using another industry vendor was met with less than favorable results. Calling began as lapsed donor support. Incept’s calling results on this project surpassed that of the vendor calling current donors, and all recruitment calling was awarded to Incept. We currently recruit all donor types, including current donors, lapsed donors, super lapsed donors, and new/cold calling when needed. Additionally, we schedule for whole blood, double red cell, all apheresis donors, and procedure conversion based on inventory needs.
American Red Cross
The first donor conversations began at Incept in 2006. At that point, the Region saw an extreme need to educate and convert donors to their most needed donation type. By drawing upon Incept’s conversational expertise, the American Red Cross Penn-Jersey Region has been successful in increasing their platelet donors and exceeding their stated collection goals.
SunCoast Blood Bank
SunCoast Blood Bank is an independent community blood center headquartered in Sarasota Florida. Incept first began working with SunCoast Blood Bank in 2013 as an overflow center calling segments of their donorbase that their internal team was unable to penetrate.
As SunCoast’s staff turned over, they increased the work sent to Incept. We began only calling a segment of current whole blood donors as well as a small portion of lapsed and super lapsed donors for platelet conversion. In Fall 2014, we ultimately added platelet calling, and throughout 2014 and 2015, we grew responsible for additional current donor recruitment.
SunCoast partners with Incept to explore new and innovative recruitment techniques to enhance the donor experience and help us continuously drive down costs
Incept began calling on behalf of Carter BloodCare in February 2012. Initially, we called lapsed and super lapsed donors as Carter BloodCare had an extensive internal center. This engagement led to Incept assisting their internal center through consulting. After a 12 week engagement it became evident that more assistance was needed. We’ve continued to provide leadership and guidance while assuming a larger portion of calling, including current donor calling, to ensure that they meet their goals while building their center.